I’m a hands-on UX and product design leader creating experiences that drive customer value and business impact.

• UX • Product Design • Interaction Design • UI • Information Architecture • Prototyping • UX Research • Product Strategy • Experience Mapping • Accessibility • A/B Testing • Design Systems • Motion & Animation • Stakeholder Management • Workshop Facilitation • Cross-functional Collaboration • Team Leadership • Mentoring • Design Operations • AI Enhanced Workflows

Ivo 2026
AI legal tech · UX/UI · Brand-to-digital

Apple 2024
Consumer tech · UX strategy · Content design

PlayStation 2025
Gaming · Experience design · Digital storytelling

Aptos 2026
Web3 · UX design · Journey architecture

Moncler 2022
Luxury ecommerce · UX/UI · Interaction design

NBK 2022
Fintech · UX/UI · App features

FitFlop 2020
Ecommerce · UX/UI · Optimisation

Huawei 2018
Consumer tech · UX design · Digital transformation

Archive 2013—17
A selection of multi-sector work spanning research, UX strategy, interaction design and digital product experiences.